Claret on Douro

Claret on Douro is a collection of luxury short-term accommodation in central Mudgee, offering a cosy, relaxing escape in the heart of the Central Tablelands wine country. With bookings available via major platforms and their own website, the brief was to strengthen the brand’s online presence, elevate its visual identity, and drive direct bookings.

Abundance Media curated and refined the existing image library, then captured a new suite of photography and video for each of the three residences, designed to convey an in-situ sense of place and lifestyle. Supported by newsletter sign-ups, a return to consistent social engagement, and a reworked website layout, the refreshed presence positions Claret on Douro once again as a highly sought-after Mudgee stay.